Online Growth – Level 2

Level 2

from
£ 899
99
/ month
  • Mid range lead generation and SEO package
  • Designed to generate leads quickly and cost effectively
  • Set your own advertising budget - control what you spend
  • Highly targeted advertising - get to the people who want your product service now!
  • Custom landing pages - one for each advert to optimise conversion rates.
  • Marketing telephone number(s) - track best performing ads to maximise ROI
  • Marketing database - contacts automatically logged for future marketing activities.
  • Creation and maintenance of "Google My Business" profile
  • Creation of agreed social media pages to consistent design/brand.
Popular

Our online growth level 2 packages use Pay Per Click Advertising (PPC) and Paid Social advertising and industry standard Search Engine Optimisation practices as a base.

What is Online Growth Level 2?

This is our mid range Search Engine Marketing package.

It incorporates both Pay Per Click Advertising and Search Engine Optimisation (SEO).

Do you want to…

generate leads now?

plan for future marketing activities to potential clients who have already shown an interest?

develop your online presence to the next level with regular website and social media updates? 

Yes? Then this package is for you.

What is included?

  • Assessment of your website for potential improvements.
  • Business analysis – understanding who you business is, what it does and what makes it different.
  • Competitor analysis. Who are your main competitors,? How are they promoting their business? What keywords are they using?
  • Keyword research to establish the most likely keywords and phrases to generate leads for your business.
  • Setup, management and monitoring of multiple adverts to target different market segments and/or different products/services.
  • Setup, management and monitoring of traffic to and enquiries from landing pages. Landing pages can be created on your existing website if you have one or separately if not. Ideal for new businesses.
  • Creation of one or more marketing telephone numbers. Therefore we can track which are the most effective adverts and landing pages. So we can focus more resources to those ads and maximise your conversion rates.
  • Creation of a marketing database. People who have completed the landing page enquiry form. This can be used for subsequent marketing campaigns to people who have shown an interest. A great way to maximise the ROI of your budget.
  • Creation and maintenance of your Google My Business profile. Ensure your local business is on the “Google Local Map”
  • Creation of agreed social media pages (Facebook, Instagram, Linked-In etc) to a branded design.
  • Submission of your site details to the most important online directories. This needs to be done with consistent address and contact data to maximise search engine benefits.
  • Continued development of search engine optimised, professionally copywritten content for website pages and/or blogs.

How much does the advertising cost?

Our monthly fee covers the setup, management and monitoring of your adverts and landing pages. The cost of running the Pay Per Click (PPC) and paid social media adverts is an additional cost BUT how much you spend is entirely up to you. 

You set your budget based on what you can afford and as the adverts start to generate leads and sales for you, you can increase the advertising spend accordingly. Whatever you can afford to spend we will work to maximise the return on your investment.

Can I send automated Emails from the marketing database?

Yes. But that is not included in the Online Growth Level 2  package. If you want to send an automated sequence of Emails from the marketing database you would need to move to one of our Level 3 packages (Lead Generation – Level 3 or Online Growth – Level 3)

 My website is not mobile / tablet friendly – is that a problem?

If your website is not mobile friendly (a responsive website design) it is an issue for Search Engine Optimisation. BUT it is not a problem that can’t be solved. 

If your website is not a responsive site. It does not automatically change how it displays between computer/laptop, tablet and mobile. Almost certainly, it will be more cost effective to migrate your site to a new website design that does this automatically, than to try to fix the existing site. 

There are also likely to be added benefits and extra functionality by migrating your website too. Therefore in our opinion, it is well worth the small extra monthly cost that will be involved. If you want more information on this package please call 01472 306100 or Email info@funnel-webmarketing.com.

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